The Father of Spin PDF
By:Larry Tye
Published on 2002-09-01 by Picador
The Father of Spin is the first full-length biography of the legendary Edward L. Bernays, who, beginning in the 1920s, was one of the first and most successful practioners of the art of public relations. In this engrossing biography, Larry Tye uses Bernays's life as a prism to understand the evolution of the craft of public relations and how it came to play such a critical-and sometimes insidious-role in American life. Drawing on interviews with primary sources and voluminous private papers, Tye presents a fascinating and revealing portrait of the man who, more than any other, defined and personified public relations, a profession that today helps shape our political discourse and define our commercial choices.
This Book was ranked at 24 by Google Books for keyword Public.
Book ID of The Father of Spin's Books is GarJLYMm3A0C, Book which was written byLarry Tyehave ETAG "EM6jaRQPBOI"
Book which was published by Picador since 2002-09-01 have ISBNs, ISBN 13 Code is 9781466818767 and ISBN 10 Code is 146681876X
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Book which have "304 Pages" is Printed at BOOK under CategoryBiography and Autobiography
Book was written in en
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