International Public Relations PDF
By:Patricia A. Curtin,T. Kenn Gaither
Published on 2007-01-18 by SAGE
International Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates. offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates.
This Book was ranked at 36 by Google Books for keyword Public.
Book ID of International Public Relations's Books is E-Emw6BKI6QC, Book which was written byPatricia A. Curtin,T. Kenn Gaitherhave ETAG "HhzbtRQjaIs"
Book which was published by SAGE since 2007-01-18 have ISBNs, ISBN 13 Code is 9781452279015 and ISBN 10 Code is 1452279012
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Book which have "320 Pages" is Printed at BOOK under CategoryLanguage Arts and Disciplines
Book was written in en
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